![BIC Welcomes Willie Nelson to "Most Borrowed Lighter" EZ Reach® Lighter Ad Campaign with Martha Stewart and Snoop Dogg - and it's Lit BIC Welcomes Willie Nelson to "Most Borrowed Lighter" EZ Reach® Lighter Ad Campaign with Martha Stewart and Snoop Dogg - and it's Lit](https://mma.prnewswire.com/media/1984958/BIC_EZReach.jpg?p=facebook)
BIC Welcomes Willie Nelson to "Most Borrowed Lighter" EZ Reach® Lighter Ad Campaign with Martha Stewart and Snoop Dogg - and it's Lit
![BIC s'associe au duo ultime Snoop Dogg et Martha Stewart pour la nouvelle campagne publicitaire du briquet EZ Reach | Groupe BIC BIC s'associe au duo ultime Snoop Dogg et Martha Stewart pour la nouvelle campagne publicitaire du briquet EZ Reach | Groupe BIC](http://img.youtube.com/vi/rIK3djLCdmk/sddefault.jpg)
BIC s'associe au duo ultime Snoop Dogg et Martha Stewart pour la nouvelle campagne publicitaire du briquet EZ Reach | Groupe BIC
![BIC on X: "Snoop Dogg and Martha Stewart agree – the BIC® EZ Reach™ lighter is the ultimate lighter for candles, grills…and more. https://t.co/GLbHi0AJ5X https://t.co/qNrJIARybr" / X BIC on X: "Snoop Dogg and Martha Stewart agree – the BIC® EZ Reach™ lighter is the ultimate lighter for candles, grills…and more. https://t.co/GLbHi0AJ5X https://t.co/qNrJIARybr" / X](https://pbs.twimg.com/ext_tw_video_thumb/1389608263910559744/pu/img/rTCzzeU_9eYsKI5-.jpg)
BIC on X: "Snoop Dogg and Martha Stewart agree – the BIC® EZ Reach™ lighter is the ultimate lighter for candles, grills…and more. https://t.co/GLbHi0AJ5X https://t.co/qNrJIARybr" / X
![BIC EZ Reach Candle Lighter, The Ultimate Lighter with Wand for Candles, Assorted Snoop Dogg Designs, 4 Count Pack of Lighters - Walmart.com BIC EZ Reach Candle Lighter, The Ultimate Lighter with Wand for Candles, Assorted Snoop Dogg Designs, 4 Count Pack of Lighters - Walmart.com](https://i5.walmartimages.com/asr/3e2872ad-7fb0-464e-9292-02ec0efaeb63.482b9a3ffde70642993412fbc7f14579.jpeg?odnHeight=768&odnWidth=768&odnBg=FFFFFF)
BIC EZ Reach Candle Lighter, The Ultimate Lighter with Wand for Candles, Assorted Snoop Dogg Designs, 4 Count Pack of Lighters - Walmart.com
![BIC EZ Reach Candle Lighter, The Ultimate Lighter with Wand for Candles, Assorted Snoop Dogg Designs, 4 Count Pack of Lighters - Walmart.com BIC EZ Reach Candle Lighter, The Ultimate Lighter with Wand for Candles, Assorted Snoop Dogg Designs, 4 Count Pack of Lighters - Walmart.com](https://i5.walmartimages.com/asr/b2ed7ef8-c6dd-4c2f-8129-40cd6d4168d6.fa317b50df6f39e9fc3b99f34121ddb4.jpeg?odnHeight=768&odnWidth=768&odnBg=FFFFFF)